Applied designs wayfinding information. The consultancy was formed after the AIG team joined the edenspiekermann partnership to form a new design consultancy with offices in London, Vancouver, Seoul, Stuttgart, Amsterdam, and Berlin.

Our projects range from city sign systems to exhibitions, online communications to transport journey planning. Our journeys and stories are designed on a human scale, focused always on the people who end up using them.

To make sure we are not simply seduced by the originality of our own ideas, we get involved in a great deal of research, both through our own research unit and in collaboration with partner organisations and clients.

The team includes designers in the fields of graphics, typography, interaction and information, urban and transport planners, cartographers, researchers, software developers, writers and project managers, all working in multidisciplinary teams and each making a unique contribution.

Map design, planning and research, book design, art direction, website development, project meetings and seminars are daily fare at our studio in Clerkenwell, London, and contact with our other offices is maintained through video meetings and visits.